Ha, you sent me down a rabbit hole, but a great one, thank you. For quite some time I ahev been intending to set up my own site and in fact tried Wix and Wordpress, which I just could not get to grips with and was expensive. Reading this post was a Godsend. I am now in the process of setting up my site with Ghost. Piece of cake if one is coming from a Medium background. Thank you a ton.